Hello, I’m Kanika.

I’m a Service Designer with 6+ years of experience and a background in Architecture. I hold a Master’s in Service Design from SCAD and currently work as a UX Researcher at PeepalDesign, where I uncover insights to drive impactful product and service improvements.

I’ve worked on projects like SCAD x Lextant, developing an Ideal Experience Framework, and contributed to the SDN Young Talent Board, enhancing speaker experiences through research and communication strategy. I'm passionate about using human-centered research to solve real problems and create meaningful change.

User Research
Systems Thinking
Journey Mapping
Facilitation
Ideation & Prototyping
Synthesis & Storytelling
Collaboration

Core skills

Products I’ve worked on

— Notion, Google Sheets
— Miro, Mural, FigJam
— Figma, Excel, PPT
— Figma, Miro
— Google Forms, Typeform
— Figma
— Google Slides, Figma

Tools I use

Research
Collaboration
Prototyping
Journey/SB’s
Surveys
Testing
Presentation

Service Designers
UX Researchers

Product Designers

Product Managers

Vendor Partners

Stakeholders I work with

Consumer Tech

Home Improvement

Civic Tech

Retail & Food
Tech
Enterprise SaaS/B2B Tech

Social Media
EdTech

Industries I’ve worked in

Service Design
UX Research
Design Strategy
Systems Thinking
Human Centered Design
Design Innovation
Digital Transformation

Domains covered in my work

Research methodologies that I use in my projects

Discovery/Foundational

In-depth Interviews
Contextual Interviews
Ethnography
Diary Studies
Immersions
Survey Design
Focus Groups
Competitor Analysis
Stakeholder Mapping
Ecosystem Mapping

01

Synthesis & Definition

Affinity Mapping
Thematic Analysis
Persona Building
Archetype Building
Journey Mapping
Jobs To Be Done (JTBD)
Service Blueprinting
Business Model Canvas
Value Proposition Canvas

02

Ideation & Concept Validation

Co-creation Workshops
Concept Testing

03

Evaluation/Testing

Usability Testing
User Testing
A/B Testing

04

Lextant
Human Centered Design Research & Insight Translation

Atlas SkillTech University, India
Fundamentals of Graphic Design

ISDI School of Design & Innovation, India
in Collaboration with Parsons, NY
Post Graduate Program, Design & Innovation

Certifications


My Journey

When I’m not working, here’s what you’ll find me doing